{"id":7907,"date":"2024-01-15T03:59:51","date_gmt":"2024-01-15T00:59:51","guid":{"rendered":"https:\/\/www.daha.net\/?post_type=blog&#038;p=7907"},"modified":"2026-06-30T23:50:30","modified_gmt":"2026-06-30T20:50:30","slug":"meta-tag-ve-seo-ile-web-sitenizin-hitini-arttirin","status":"publish","type":"post","link":"https:\/\/www.daha.net\/blog\/meta-tag-ve-seo-ile-web-sitenizin-hitini-arttirin\/","title":{"rendered":"Meta Tag ve SEO \u0130le Web Sitenizin Hitini Artt\u0131r\u0131n"},"content":{"rendered":"\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u0130\u00e7indekiler<\/h2><ul><li><a href=\"\/blog\/#h-keywords-meta-tagi\" data-level=\"2\">&#8211; Keywords meta tag\u0131:<\/a><\/li><li><a href=\"\/blog\/#h-description-meta-tagi\" data-level=\"2\">&#8211; Description meta tag\u0131:<\/a><\/li><li><a href=\"\/blog\/#h-language-meta-tagi\" data-level=\"2\">&#8211; Language meta tag\u0131:<\/a><\/li><\/ul><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Meta taglar veya etiketler, web sayfan\u0131z\u0131n herhalde g\u00f6r\u00fcnmez kahramanlar\u0131 olarak adland\u0131r\u0131labilir. \u00c7\u00fcnk\u00fc genel olarak meta taglar\u0131, sitenizin taray\u0131c\u0131lar (browser; \u0130nternet Explorer, Mozilla Firefox vb.) ve arama motoru botlar\u0131na bilgi vermek ve y\u00f6nlendirmek gibi \u00f6nemli faaliyetlerini y\u00fcr\u00fctebilece\u011finiz, html dilinin sundu\u011fu nimetlerden biridir. \u0130\u015fte bu y\u00fczden ister istemez sitenizin arama motoru s\u0131ralamalar\u0131nda, meta taglar\u0131n\u0131 kullanmayanlara g\u00f6re bir veya birka\u00e7 ad\u0131m \u00f6nde olmas\u0131n\u0131 sa\u011flayabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Genelde kullan\u0131lan ve kullan\u0131lmas\u0131 tavsiye edilen meta taglar\u0131n\u0131n genel \u00f6zellikleri; sayfan\u0131n dil se\u00e7imini ve bu do\u011frultuda taray\u0131c\u0131lar\u0131n uygun dil kodlamas\u0131 yapmas\u0131n\u0131 sa\u011flama, sayfay\u0131 k\u0131saca tan\u0131mlayan bir a\u00e7\u0131klama sat\u0131r\u0131 yap\u0131labilmesini sa\u011flama, sayfay\u0131 tan\u0131mlad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz tek tek kelimeler belirtme, sayfay\u0131 belirli aral\u0131klarda yenileten faaliyetlere kadar i\u00e7inde \u00f6zellikler bar\u0131nd\u0131ran bir tagd\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dikkat ettiyseniz \u015fu ana kadar SEO kelimesinden hi\u00e7 bahsetmedik. Her ihtimale kar\u015f\u0131n SEO kelimesini tan\u0131mlamak gerekirse; a\u00e7\u0131l\u0131m\u0131 \u201cSearch Engine Optimization\u201d T\u00fcrk\u00e7e kar\u015f\u0131l\u0131\u011f\u0131 \u201cArama Motoru Optimizasyonu\u201d olan ve arama motorlar\u0131nda (<a href=\"https:\/\/www.google.com.tr\/\">Google<\/a>, <a href=\"https:\/\/tr.search.yahoo.com\/\">Yahoo<\/a>, <a href=\"https:\/\/www.bing.com\/\">Bing<\/a> vb.) \u00fcst s\u0131ralarda \u00e7\u0131karak i\u00e7eri\u011finizi kullan\u0131c\u0131ya ula\u015ft\u0131rman\u0131z\u0131 sa\u011flayan faaliyetler b\u00fct\u00fcn\u00fcne verilen genel add\u0131r. SEO`nun genel olarak uygulanaca\u011f\u0131 i\u00e7 ve d\u0131\u015f etkenler vard\u0131r. Bu etkenlerin tamam\u0131yla geli\u015fmi\u015f ve devaml\u0131 geli\u015fmekte olan arama motorlar\u0131nda \u00e7\u00f6z\u00fcld\u00fc\u011f\u00fc veya \u00e7\u00f6z\u00fclebilece\u011fi s\u00f6ylenemez. Bu y\u00fczden SEO dedi\u011fimiz art\u0131k internette sekt\u00f6r olan faaliyetler b\u00fct\u00fcn\u00fc devaml\u0131 de\u011fi\u015ferek geli\u015fmektedir. \u0130\u015fte ben bu b\u00fcy\u00fck ve kapsaml\u0131 faaliyetler b\u00fct\u00fcn\u00fcnden sadece meta taglar\u0131n\u0131n bu sistemdeki yerini anlatmaya \u00e7al\u0131\u015faca\u011f\u0131m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meta taglar ve SEO hakk\u0131nda genel bir fikir olu\u015fturabildiysek \u015fimdi ikisinin ba\u011flant\u0131s\u0131na ge\u00e7ebiliriz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SEO dedi\u011fimiz gibi kapsaml\u0131 bir faaliyetler b\u00fct\u00fcn\u00fcd\u00fcr. Bu faaliyetler site i\u00e7i ve site d\u0131\u015f\u0131 uygulamalarla \u015fekillenir. Bu \u015fekillenmede meta taglar\u0131 tabii ki site i\u00e7i uygulamalar sekmesinde \u015fekillenir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meta taglar\u0131 ba\u015fta da dedi\u011fimiz gibi sayfa hakk\u0131nda arama motorlar\u0131na bilgi vermek ve y\u00f6nlendirmek i\u00e7in kullan\u0131labilir. Bu y\u00fczden bir sitede SEO optimizasyonu yap\u0131l\u0131yorsa mutlaka meta taglar\u0131na da el at\u0131lmas\u0131 kar\u0131n\u0131za olacakt\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dilerseniz \u015fimdi SEO ile alakal\u0131 bu meta taglar\u0131na bir g\u00f6z atal\u0131m. Hangi tag ne i\u015fe yar\u0131yor, ne kadar kullan\u0131m\u0131 abart\u0131 olur, ne kadar kullan\u0131m\u0131 normaldir bunlara bakal\u0131m:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keywords-meta-tagi\">&#8211; Keywords meta tag\u0131:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Keywords meta tag\u0131, sayfada kulland\u0131\u011f\u0131n\u0131z kilit kelimeleri tek tek girmenizi sa\u011flar. SEO a\u00e7\u0131s\u0131ndan burada en fazla 20 kelime yazman\u0131z do\u011fru olacakt\u0131r. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kullan\u0131m\u0131 :&nbsp; &lt;meta name=\u201dkeywords\u201d content=\u201dkelime, kelime2, kelime3\u2033 \/&gt;&nbsp; \u015feklinde olmal\u0131d\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-description-meta-tagi\">&#8211; Description meta tag\u0131:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Description meta tag\u0131 google ve benzeri arama motorlar\u0131nda sayfa ba\u015fl\u0131\u011f\u0131n\u0131n alt\u0131nda \u00e7\u0131kan sayfayla alakal\u0131 a\u00e7\u0131klama c\u00fcmleleridir. Bu c\u00fcmleler en fazla 2-3 tane olmal\u0131d\u0131r. Burada yukar\u0131da keywords`lerde kulland\u0131\u011f\u0131n\u0131z anahtar kelimeleri abartmadan c\u00fcmle i\u00e7inde kullanman\u0131z SEO a\u00e7\u0131s\u0131ndan iyi olacakt\u0131r. Unutmamam\u0131z gereken bir di\u011fer konu ise mutlaka T\u00fcrk\u00e7e dil bilgisine uygun c\u00fcmleler kurman\u0131z olacakt\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kullan\u0131m\u0131 : &lt;meta name=\u201ddescription\u201d content=\u201dA\u00e7\u0131klama c\u00fcmleniz burada yer almal\u0131d\u0131r.\u201d&nbsp; \/&gt;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-language-meta-tagi\">&#8211; Language meta tag\u0131:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Language meta tag, sayfan\u0131n taray\u0131c\u0131lar ve arama motorlar\u0131 i\u00e7in dil kodunu belirtmemizi sa\u011flar. Seo ile pek alakas\u0131 olmasa da her sayfada belirtilmesinde b\u00fcy\u00fck fayda vard\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kullan\u0131m\u0131 :&nbsp; &lt;meta http-equiv=\u201dContent-Type\u201d content=\u201dtext\/html; charset=iso-8859-1\u2033 \/&gt;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eu an en do\u011fru kullan\u0131m \u015fekli budur. Burada sayfa dili T\u00fcrk\u00e7e yapmak i\u00e7in iso-8859-9 yapmam\u0131z yeterlidir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SEO a\u00e7\u0131s\u0131ndan meta taglar\u0131n\u0131n kullan\u0131m\u0131 \u00f6nemlidir. Fakat bu taglar\u0131n hepsi fayda sa\u011flamaz. Yukar\u0131da faydal\u0131 olabilecek taglar\u0131 s\u0131ralad\u0131k. Bir tane de hi\u00e7bir faydas\u0131 olmayacak hatta zarar\u0131 olacak tag vard\u0131r. Arama motorlar\u0131 a\u00e7\u0131s\u0131ndan refresh meta tag\u0131 tehlikeli olabilir: Sayfay\u0131 gereksiz yere yeniletmek SEO a\u00e7\u0131s\u0131ndan zararl\u0131 olabilir. Ama bu refresh kodunun faydal\u0131 olabilecek bir yan\u0131 var. \u00c7o\u011ful hitinizi artt\u0131rmada faydas\u0131 olabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yani bu tag\u0131n kullan\u0131m\u0131 sizin inisiyatifinizde\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kullan\u0131m\u0131 :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&lt;meta http-equiv=\u201drefresh\u201d content=\u201d300\u2033 \/&gt;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Burada 300 yazd\u0131\u011f\u0131m\u0131z saniye cinsinden otomatik sayfa yenilenme s\u00fcresidir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">K\u0131saca meta taglar\u0131n\u0131n SEO a\u00e7\u0131s\u0131ndan en \u00f6nemlileri keywords ve description taglar\u0131d\u0131r. Her sayfada mutlaka bulundurman\u0131z ve m\u00fcmk\u00fcnse bu verileri elle girmeniz \u00f6nerilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Web teknolojilerini ve SEO optimizasyonlar\u0131n\u0131 \u00f6nemseyen CMS ve forum sistemleri bu taglar\u0131 art\u0131k elle girdirecek eklentiler veya tamamen sisteme dahil alanlar olu\u015fturuyorlar. Bunun i\u00e7in WordPress eklentisi All in One SEO Pack \u00f6rnek olarak verilebilir. vBulletin`de yeni s\u00fcr\u00fcmlerinde bunla ilgili tamamen default pakete ekli olarak girilebilir alanlar olu\u015fturmu\u015f durumda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unutmaman\u0131z gereken sadece SEO bu basit say\u0131labilecek taglara ba\u011fl\u0131 de\u011fildir. Komplike olarak b\u00fct\u00fcn sistemin hatta site d\u0131\u015f\u0131 etkenlerin de uygun olmas\u0131 gerekmektedir. Bunlardan da \u00f6nemlisi i\u00e7eri\u011finizin \u00f6zg\u00fcnl\u00fc\u011f\u00fc ne kadar y\u00fcksekse, kullan\u0131c\u0131 kaliteniz ve say\u0131n\u0131zda o kadar y\u00fcksek olacakt\u0131r. Bunun yan\u0131nda scriptiniz de \u00f6zg\u00fcn ve optimizasyonlara uygun bir scriptse b\u00fcy\u00fck ba\u015far\u0131lar ka\u00e7\u0131n\u0131lmazd\u0131r.&nbsp; SEO uyumlu bir tasar\u0131m i\u00e7in daha.net`i \u00f6rnek alabilirsiniz. Ayr\u0131ca \u00f6zg\u00fcn bir web sayfas\u0131 tasar\u0131m\u0131 ve optimize edilmi\u015f bir script i\u00e7in ve sitenizi yay\u0131nlayaca\u011f\u0131n\u0131z <a href=\"https:\/\/www.daha.net\/blog\/hosting\/\">hosting hizmeti <\/a>i\u00e7in daha.net ile \u00e7al\u0131\u015fman\u0131z yarar\u0131n\u0131za olacakt\u0131r.&nbsp; Fiyatlar\u0131n uygunlu\u011fu zaten tart\u0131\u015f\u0131lmaz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta taglar veya etiketler, web sayfan\u0131z\u0131n herhalde g\u00f6r\u00fcnmez kahramanlar\u0131 olarak adland\u0131r\u0131labilir. \u00c7\u00fcnk\u00fc genel olarak meta taglar\u0131, sitenizin taray\u0131c\u0131lar (browser; \u0130nternet\u2026<\/p>\n","protected":false},"author":2,"featured_media":7908,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7907","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nedir-nasil-yapilir"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meta Tag ve SEO \u0130le Web Sitenizin Hitini Artt\u0131r\u0131n - daha.net Blog<\/title>\n<meta name=\"description\" content=\"Meta taglar veya etiketler, web sayfan\u0131z\u0131n herhalde g\u00f6r\u00fcnmez kahramanlar\u0131 olarak adland\u0131r\u0131labilir. 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